Manager - Client Marketing, Brazil

165124 Requisition #
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Position Summary
The Manager, Client Marketing, leads the planning and execution of Visa marketing and co-marketing campaigns with the assigned group of clients in the market. The goal is to deliver on both Visa and the client's business objectives by designing the right marketing programs that play to the strengths of both brands, while focusing on a specific action by the end consumer. Client Marketing is a growing, critical function within Visa Marketing given its proven potential to drive incremental revenue, and the strategic importance of showing clients the added value of working with Visa.

Key Responsibilities
  • Plan, develop and implement strategic marketing and communication plans designed to meet the goals of Visa and the assigned clients.
  • Drive alignment of Visa Product, Marketing and Sales objectives and resources against clients' objectives and business needs.
  • Provide analytical support to produce strategic decisions to drive client marketing Investments, which may include opportunity sizing, campaign development, media plans, and market research.
  • Ensure strategic alignment with Regional and Global Marketing goals and standards
  • Represent Marketing in client-facing presentations
  • Agencies Briefing for Client Marketing Projects
  • Prepare in collaboration with the Sales team ROI and Analytic models for co-marketing projects.
  • Leverage Visa Sponsorship assets in co-marketing programs.
  • Responsible for co-managing the Client Marketing Budget

    Key Partners
  • Reports to VP Marketing, Brazil
  • Interacts externally with assigned clients and vendors such as Creative and Media agencies
  • Interacts internally with Sales, Product and Marketing teams in regional/global offices at all levels

  • Qualifications
  • Bachelor's degree
  • 8+ years of marketing experience, with considerable experience in Trade Marketing or Shopper Marketing.
  • Strong, proven experience in marketing using digital media and social media.
  • Demonstrated track record of developing marketing strategies based on business objectives and executing marketing programs that delivered measurable business results
  • Experience managing and motivating agencies
  • Ability to build credibility with senior leaders across functions, both internally and externally.
  • Fluency in English

    About Visa:
    Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind � making sure that Visa is the best way to pay and be paid, for everyone everywhere. This is our global vision and the common purpose that unites the entire Visa team. As a global payments technology company, tech is at the heart of what we do. CyberSource, a Visa company, has been and continues to be a pioneer within the e-Commerce Payment Management world. Our VisaNet network is capable of handling over 65,000 transaction messages per second for people and businesses around the world, enabling them to use digital currency instead of cash and checks.

    We are also global advocates for financial inclusion, working with partners around the world to help those who lack access to financial services join the global economy. Visa�s sponsorships, including the Olympics and FIFA� World Cup, celebrate teamwork, diversity, and excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously raise the bar on delivering the convenience and security of digital currency to people all over the world. Join our team and find out how Visa is everywhere you want to be.

    �Visa will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of Article 49 of the San Francisco Police Code.�
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